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20190812-M Network-SunnyIsles-RFP
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RFP No. 19-07-02 Citywide Re-Branding Services
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20190812-M Network-SunnyIsles-RFP
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miamifoundation.org • Leadership | Community | Philanthropy <br />40 NW 3rd Street <br />Suite 305 <br />Miami, FL 33128-1838 <br />305.371.2711 <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br />February 27, 2019 <br /> <br /> <br /> <br />Greetings! <br /> <br />The Miami Foundation manages nearly 1,000 personalized, philanthropic funds with almost $350 million in <br />assets. These resources are used to fund nonprofit organizations throughout Miami-Dade County and address <br />some of our community’s most pressing issues. In order to raise awareness of The Miami Foundation, our <br />initiatives, our donors and the issues we focus on, we could have selected from a number of advertising/PR <br />firms. We chose to work with The M Network, largely because of their stellar reputation and excellent work for <br />The Children’s Trust and others that is evident throughout our community. <br /> <br />For the past three years, The M Network has helped The Miami Foundation develop innovative and effective <br />campaigns, mobilizing thousands of residents around our most important initiatives. They delivered high quality <br />print, digital, video and public relations campaigns for our 50th anniversary, Give Miami Day, Public Space <br />Challenge, My Miami Story conversations, and the overall work of the Foundation. They recently helped evolve <br />our branding and visual look as well. And they have created and executed innovative and effective strategies <br />that include digital marketing, film/video production, media buying and placement and graphic design. <br /> <br />More important than The M Network’s ability to deliver award winning and highly effective campaigns, they also <br />deliver extraordinary passion, thoughtful solutions, and a strong desire to help us make a positive impact on <br />our community. <br /> <br />I would highly recommend The M Network as your next branding, advertising, and strategic communications <br />agency. <br /> <br /> <br />Sincerely, <br /> <br /> <br /> <br /> <br />Matthew Beatty <br />Senior Director of Communications and Engagement
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