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BRANDING <br />●Brand strategy. <br />●Logo and brand system. <br />●Brand positioning & pillars. <br />●Voice & values. <br />●Typography <br />●Photography, iconography and illustration guidelines. <br />●Application mockups. <br />●Branding Guidelines <br />4 APPROACH <br />360 º Methodology <br />RFP RESPONSE No. 19-07-02 | p. 43