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<br />granicus. <br /> <br />Granicus Audio & Video Podcasting Service <br /> <br />Podcasting is a great new way of automatically distributing audio and video content <br />through the Internet. Granlcus is offering podcasting because it Improves public <br />access and government transparency beyond the abilities of a streaming-only <br />solution. Podcasting allows users to collect programs and play them through a <br />portable device, whenever and wherever it is convenient. Furthermore, by offering <br />a podcast feed, your residents and staff no longer have to visit the website of <br />theCity to see if new content is available. In addition, they can now review this <br />content when they are off-line <br /> <br />How it Works <br /> <br />When Granicus Podcasting Service is enabled, a series of podcasting servers <br />activate and begin transcoding your archived streaming content from Windows <br />Media to MP3 audio and MP4 video formats. MP3/MP4 is used because it plays on <br />both iPods and other brands of portable players, reaching the widest possible <br />audience. Once the files are converted into MP3/MP4, they are stored on special <br />podcastlng servers located within the Granicus MediaCenter™. As with your <br />streaming content, you are allowed unlimited bandwidth <br /> <br />Users of the system can access content in a number of ways. The first method is to <br />simply download the MP3/MP4 files via links such as the below Granicus public page <br />example. <br /> <br />I~-:--/R:~-;::~-~;).--~ · '~-r~ .,. i- ," <br /> <br />.n____.] <br />MP3 MPEG4 Video <br /> <br />fAay 16 2007 04 hr 32 mln Agenda 1.~ll1utes <br /> <br />Podcast RSS <br />Imp3 IArltW".,EI <br /> <br />The subscribe model of podcasting is a version of push technology. <br />Unlike streaming, which requires the end user to retrieve content <br />from your website, podcasting allows the subscriber to select among <br />available feed channels. <br /> <br />.. ..........,....,.' <br /> <br />. <br /> <br />'.r. <br /> <br />~~ <br /> <br />.........-~ ......:..." <br /> <br />~=-~/ .;i.-.i:: '""'" -, ~ ;;:-'<'J <br />City of Cupertino: City Podc:aat <br /> <br /> <br />1- "j."l~~ <br /> <br />I ~. <br />I <br /> <br />Finally, podcasts can be registered with the iTunes <br />music store, giving your podcasts a much wider <br />audience by exposing it to millions of iTunes users. <br /> <br />CtI.... *0 <br />i!i;-~ <br />.., <br /> <br />Granicus Audio & Video Podcasting Also Includes Following <br />Functionality: <br /> <br />. Windows Media Video RSS <br /> <br />220f23 <br />