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Howard R. Miller
SIBFL
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RFP No. 11-02-02 Public Relations Services
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Howard R. Miller
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Last modified
3/8/2011 5:32:20 PM
Creation date
3/8/2011 5:30:58 PM
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CityClerk-Bids_RFP_RFQ
Project Name
Public Relations Services
Bid No. (xx-xx-xx)
11-02-02
Project Type (Bid, RFP, RFQ)
RFP
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<br />. HRMC created updated 2009 Media Press Kits <br />. HRMC developed "Express Yourself' theme for both shows with caricature artist <br />o 0 November 18, 2008 - Toronto Media Mission Trip <br />· Ibis Romero attended <br />· HRMC followed up with media contacts <br />o October 28, 2008 - GMCVB New Yori( Media Mission Trip <br />· Ibis Romero attended <br />· HRMC followed up with media contacts <br />. HRMC attended and photographed the Orlando (12/9/08) and South Florida SIBRA Holiday <br />Parties (12/11/08) <br />. HRMC attended Visitor Center ribbon cutting ceremony <br />· HRMC developed packages for Pow Wow 2009 <br />o HRMC got one of its other international clients: Travelpro Luggage, to donate 450 <br />gifts for the media goody bag. <br />· HRMC attended Pow Wow 2009 events on behalf of SIB <br />. HRMC coordinated and followed up with "Gay & Lesbian" Media Trip visit to Sunny Isles <br />Beach <br />. HRMC staffed 2nd Annual Powerboat Challenge Weekend <br />C>> · HRMC wrote, pitched and coordinated media trip for "Houston Pet Talk Magazine's" editor <br />for an editorial feature in the August 2009 issue on "Pet Friendly Travel in Florida's Riviera" <br />. HRMC ordering new 2010 Media Press Kits <br />. HRMC to staff 2nd Annual Jazz Fest <br />o HRMC developed and implemented the marketing and public relations outreach <br />plan <br />o HRMC researched all media buys and placed the advertising which included a <br />budget of $10,000 that was actually media valued at over $50,000 (This included <br />the second year of Atlantic Broadband's cable sponsorship valued at $14,800 <br />contribution). <br />· HRMC updated Crisis Communication plan with police department <br />· HRMC acted as media monitoring service for the City when we cancelled clipping services <br />for media <br />· HRMC introduced the City Manager to internationally renowned "green designer" Michael <br />Singer to brainstorm on the City's future "green program initiatives." <br />· HRMC handled media follow up with the resignation of then City Manager John Szerlag and <br />o the naming of Rick Connor as acting and now permanent City Manager. <br />
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