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<br /> MORGAN CROOKS Content Strategy and'Social Media'
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<br /> Dynamic self-starter with expertise in website redesign and research analytics, coupled +
<br /> with strong communication skills, with experience working for Fortune 500 companies,
<br /> government agencies, and nonprofit organizations.
<br /> SUMMARY OF QUALIFICATIONS
<br /> • Personable and analytic thinker that can synthesize social media analytics to deliver
<br /> comprehensive information.
<br /> • Experienced social media strategist serving federal and commercial clients.
<br /> • A strategic marketer that uses analytics to demonstrate the effective
<br /> implementation of marketing initiatives.
<br /> PROFESSIONAL EXPERIENCE
<br /> Isom Global Strategies, LLC,Washington, DC 05/2016-Present
<br /> Account Manager
<br /> • Executes baseline assessments including various research tactics to achieve
<br /> conclusive finding to assist organization planning.
<br /> • Cultivates customer intimacy and manages day-to-day interactions with clients to
<br /> build rapport.
<br /> • • Conducts research to understand the client landscape, and creates strategic
<br /> marketing/communications plans and action plans, tailored to the needs of the
<br /> client.
<br /> • Oversees and provides career growth plans for direct reports to outline tangible
<br /> benchmarks for success.
<br /> • Identifies strategic opportunities that align with the suite of IGS services.
<br /> • Collaborates with the IGS team to produce winning proposals, resulting in valuable
<br /> new business revenue.
<br /> • Determines measurable successes, and provides corresponding metrics, case
<br /> studies, and debriefs in an easily interpretable format for the client.
<br /> • Generates and maintains project budgets, and operates within 80% of budgeted
<br /> hours.
<br /> • Demonstrates a working knowledge of industry best practices and provides input
<br /> regarding client deliverables, including graphics, blogs, social media content, and
<br /> fact sheets.
<br /> Harris Corporation Critical Networks, Herndon,VA 01/2014-05/2016
<br /> Business Operations Analyst
<br /> • Developed and analyzed the Harris Corporation Critical Networks (CN) membership
<br /> budget to ensure the ongoing strategic alignment of the business area needs. As the
<br /> budget owner, identified synergies across the four organizational segments to
<br /> create financial efficiencies.
<br /> • Served as the CN co-lead for the enterprise-wide Customer Relationship
<br /> Management (CRM) migration, which was imperative to the development of
<br /> 0 accurate metrics for the CEO and senior leadership. Engaged in extensive
<br /> �� ak
<br /> © Proprietary and Confidential.This proposal response includes data that shall not be disclosed outside of the f 7,1`,1a
<br /> CITY OF SUNNY ISLES BEACH,and shall not be duplicated,used,or disclosed — in whole or in part—for any i% t 04
<br /> Isom Global Strategies purpose other than to evaluate this response. t`rr ;.
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