HomeMy WebLinkAboutReso 2009-1486
RESOLUTION NO. 2009-l.lj8h
A RESOLUTION OF THE CITY COMMISSION OF THE CITY OF
SUNNY ISLES BEACH, FLORIDA, APPROVING AN AGREEMENT
WITH HOWARD R. MILLER COMMUNICATIONS FOR PUBLIC
RELATIONS SERVICES, IN AN AMOUNT NOT TO EXCEED
FORTY-TWO THOUSAND DOLLARS ($42,000.00), ATTACHED
HERETO AS EXHIBIT "A"; AUTHORIZING THE MAYOR TO
EXECUTE SAID AGREEMENT; AUTHORIZING THE CITY
MANAGER TO DO ALL THINGS NECESSARY TO EFFECTUATE
THIS RESOLUTION; PROVIDING FOR AN EFFECTIVE DATE.
WHEREAS, the City of Sunny Isles Beach Commission is desirous of continuing its
partnership with the Sunny Isles Beach Resort Association in marketing and promoting Sunny Isles
Beach domestically and internationally; and
WHEREAS, Howard R. Miller Communications worked successfully with the City and the
Resort Association last fiscal year, and has expressed their ability to continue promoting the City
with branding, image publicity and tourism dollars; and
WHEREAS, the City wishes to enter into an agreement with Howard R. Miller
Communications for public relations services, in an amount not to exceed Forty-Two Thousand
Dollars ($42,000.00), attached hereto as Exhibit "A".
NOW THEREFORE, BE IT RESOLVED BY THE CITY COMMISSION OF THE
CITY OF SUNNY ISLES BEACH, FLORIDA, AS FOLLOWS:
Section 1. Approval of Agreement. The Agreement with Howard R. Miller Communications for.
Public Relations Services, in an amount not to exceed Forty-Two Thousand Dollars ($42,000.00),
attached hereto as Exhibit "A", be, and the same, is hereby approved.
Section 2.
Authority of Mayor. The Mayor is hereby authorized to execute said Agreement.
Section 3. Authorization of City Manager. The City Manager is hereby authorized to do all
things necessary to effectuate this Resolution.
Section 4
Effective Date. This Resolution will become effective upon adoption.
PASSED AND ADOPTED this 15th day of October 2009.
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R2009- Howard R Miller Comm Pr Srvs
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ATTEST:-
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Jane A. Hin~s, CMC, City Clerk
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Moved by:
Seconded by:
Vote: 5...0
Mayor Edelcup
Vice Mayor Thaler
Commissioner Brezin
Commissioner Goodman
Commissioner Scholl
V(Y es)
V (Yes)
V (Yes)
v (Yes)
----v (Yes)
R2009- Howard R Miller Comm Pr Srvs
Page 2 of2
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_(No)
_(NO)
_(NO)
_(NO)
_(NO)
CITY OF SUNNY ISLES BEACH AND
HOWARD MILLER COMMUNICATIONS
0, ,u" AGREEMENT CONTRACT NO. C0910-004
THIS AGREEMENT, entered into this lSe. day of () C;tb~eC2- 2009, by and
between the CITY OF SUNNY ISLES BEACH (hereinafter referred as to "City") and
HOWARD MILLER COMMUNICATIONS authorized to do business in the State of Florida
(hereinafter referred to as "Consultant"), whose Federal J.D. # is ~
RECITALS
WHEREAS, the City is in need of a consultant to provide advertising, marketing and
public relations services for the City of Sunny Isles Beach ("Services"); and
WHEREAS, Consultant has expressed the ability and desire to provide these Services
subject to the terms and conditions contained in its proposal as more fully described in
Attachment "A", which is attached hereto and made a part hereof; and
WHEREAS, the City desires to enter into an Agreement with Consultant to provide the
Services in a total amount not to exceed Forty Two Thousand Dollars ($42,000.00).
NOW THEREFORE, in consideration of the premises and the mutual covenants herein
names, the parties agree as follows:
TERMS
1. RECIT ALS: The recitals set forth above are hereby incorporated into this Agreement
and made a part hereof.
2. SERVICES: Consultant agrees to furnish all labor and materials in a good workmanlike
and professional manner and to perform the Services designated in Attachment "A" attached
hereto, and incorporated herein by reference. The Services shall be performed by Consultant to
the full satisfaction of the City. Consultant agrees to have a qualified representative to audit and
inspect the Services provided on a regular basis to ensure all Services are being performed in
accordance with the City's needs and pursuant to the terms of this Agreement, and shall report to
the City accordingly. Consultant agrees to immediately inform the City via telephone and in
writing of any problems that could cause damage to the City's property, improvements and
persons. Consultant will require its employees to perform their work in a manner befitting the
type and scope of work to be performed. In the event that the Consultant fails to complete the
Services pursuant to the terms of this Agreement and City must undertake the completion of
performance of Services, Consultant agrees to indemnify the City for all costs incurred with
respect to the completion of those Services and any damages the City may suffer as a result of
the Consultant's failure to perform the Services.
3. COMPENSATION. Consultant agrees to provide the services in an amount not to
exceed Forty Two Thousand Dollars ($42,000.00). Payment to Consultant for all charges under
C091O- 004 Howard Miller Communications Agreement
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this Agreement shall be in accordance with this Agreement and a proposed fee schedule reflected
in Attachment "A".
Consultant shall submit invoices on a monthly basis within ten (10) days following the end of
each calendar month. City shall pay Consultant only for Services actually performed. The
Consultant shall make no other charges to the City for supplies, labor, taxes, licenses, permits,
overhead or any other expenses or costs unless any such expense or cost is incurred by
Consultant with the prior written approval of the City. If the City disputes any charges on the
invoices, it may make payment of the uncontested amounts and withhold payment on the
contested amounts until they are resolved by agreement with Consultant.
4. UNDISCLOSED CONDITIONS: In the event that undisclosed conditions are
discovered during the performance of this Agreement, the City shall have the right to cancel this
Agreement upon ten (10) days written notice to Consultant. Upon termination, the City may re-
bid the project if the Consultant fails to perform under this Agreement due to the undisclosed
conditions.
5. OWNERSHIP OF DOCUMENTS: The parties agree that all documentation and work
product produced pursuant to this Agreement shall become the exclusive property of the City and
shall be provided to the City upon request.
6. INDEPENDENT CONSULTANT RELATIONSHIP: It is understood and agreed
that nothing contained in this Agreement shall be deemed to create a partnership, joint venture,
other association, or an employer/employee relationship between the Consultant and the City.
Consultant shall be in the relation of an independent Consultant and is to have entire charge,
control and supervision of the work to be performed hereunder.
7. COMPLIANCE WITH LAW: Consultant shall comply with all laws, regulations and
ordinances of any federal, state, or local governmental authority having jurisdiction with respect
to this Agreement ("Applicable Laws") and shall obtain and maintain any and all material
permits, licenses, approvals and consents necessary for the lawful conduct of the activities
contemplated under this Agreement.
Specifically, Consultant shall comply with all applicable conflict of interest prOVISIOns as
provided in state statutes, Miami-Dade County Code and the Code of the City of Sunny Isles
Beach (Section 62-16 entitled "Ethics in Public Contracting"). As provided in Section 62-16,
Code of the City of Sunny Isles Beach, the City Commission may terminate this Contract for
violation of the above-referenced ethical standards.
8. INDEMNIFICATION AND WAIVER OF LIABILITY: The Consultant agrees, to
the fullest extent permitted by law, to defend, indemnify and hold harmless the City, its agents,
representatives, officers, directors, officials and employees from and against claims, damages,
losses and expenses (including but not limited to attorney's fees, arbitration costs, and costs of
appellate proceedings) relating to, arising out of or resulting from any acts, errors, mistakes or
omissions of Consultant, or any of its officers, employees, servants, agents or subcontractor, in
the performance of this Agreement.
C091O- 004 Howard Miller Communications Agreement
The Consultant's duty to defend, hold harmless and indemnify the City, its agents,
representatives, officers, directors, officials and employees shall arise in connection with any
claim, damage, loss or expense that is attributable to bodily injury; sickness; disease; death; or
injury to impairment, or destruction of tangible property including loss of use resulting
therefrom, caused by any acts, errors, mistakes or omissions related to Consultant's
performance of this Agreement including its officers, employees, servants, agents or
subcontractors, or any other person for whose acts, errors, mistakes or omissions the Consultant
may be legally liable.
The parties agree that ONE HUNDRED DOLLARS ($100.00) represents specific consideration
to the Consultant for the indemnification set forth in this Agreement.
The Consultant hereby acknowledges receipt of ONE HUNDRED DOLLARS ($100.00) and
other good and valuable consideration from the City in exchange for giving the City the
indemnification provided herein.
9. ASSIGNMENT: This Agreement shall be binding upon and shall inure to the benefit
of the City and to any and all of its successors and assigns, whether by merger, consolidation,
transfer of substantially all assets or any similar transaction. Notwithstanding the foregoing, this
Agreement is personal to the Consultant and it may not, either directly or indirectly, assign its
rights or delegate its obligations to City hereunder without first obtaining the City's consent in
writing. Any such attempted assignment or delegation shall be deemed of no legal force and
effect whatsoever.
10. TERM: Subject to the provisions relating to the termination of this Agreement as set
forth hereunder, the term of this Agreement shall commence on October 15,2009, and shall end
on October 15, 2010, as more fully described in Attachment "A". The term of this Agreement
may be extended for an additional term at the option of the City. Payment will be made only for
work completed to the satisfaction of the City. Consultant is to commence performance of work
on the Commencement Date and continue in a diligent manner until work is complete.
Consultant acknowledges that compliance with the commencement and completion schedule is
the essence of this Agreement. The terms of Sections 7 and 8 entitled "Compliance with Law"
and "Indemnification and Waiver of Liability" respectively, shall survive termination of this
Agreement.
11. TERMINATION:
A. Termination for Cause. If, through any cause within the reasonable control the
Consultant shall fail to fulfill in a timely manner or otherwise violate any of the covenants,
agreements or stipulations material to this agreement, the City shall have the right to
terminate the services then remaining to be performed. Prior to the exercise of its option to
terminate for cause, the City shall notify the Consultant of its violation of the particular terms
of the agreement and grant Consultant ten (10) days to cure such default. If the default
remains uncured after ten (10) days the City may terminate this agreement.
C091O- 004 Howard Miller Communications Agreement
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(i). In the event of termination, all finished and unfinished documents, data
and other work product prepared by Consultant (and sub consultant(s)) shall be delivered
to the City and the City shall compensate the Consultant for all services satisfactorily
performed prior to the date of termination, as provided in Paragraph 3 herein.
(ii). Notwithstanding the foregoing, the Consultant shall not be relieved of
liability to the City for damages sustained by it by virtue of a breach of the agreement by
Consultant and the City may reasonably withhold payments to Consultant for the
purposes of set-off until such time as the exact amount of damages due the City from the
Consultant is determined.
B. Termination for Convenience of City. The City may, for its convenience and
without cause terminate the services then remaining to be performed at any time by given written
notice which shall become effective ten (10) days following receipt by Consultant. The terms of
Paragraph IIA(i) and (ii) shall be applicable hereunder.
C. Termination for Insolvency. The City also reserves the right to terminate the
remaining services to be performed in the event the Consultant is placed either in voluntary or
involuntary bankruptcy or makes any assignment for the benefit of creditors.
12. NOTICES: All notices and other communications required or permitted to be given
under this Agreement by either party to the other shall be in writing and shall be sent (except as
otherwise provided herein) (i) by certified or registered mail, first class postage prepaid, return
receipt requested, (ii) by guaranteed overnight delivery by a nationally recognized courier
service, or (iii) by facsimile with confirmation receipt (with a copy simultaneously sent by
certified or registered mail, first class postage prepaid, return receipt requested or by overnight
delivery by traditionally recognized courier service), addressed to such party as follows:
If to the City: Rick Conner With a copy to:
City Manager Hans Ottinot
City of Sunny Isles Beach City Attorney
18070 Collins A venue City of Sunny Isles Beach
Fourth Floor 18070 Collins A venue
Sunny Isles Beach, Florida 33160 Fourth Floor
Tel: (305) 792-1701 Sunny Isles Beach, Florida
33160
Tel: (305) 792-1702
If to the Consultant: Howard R. Miller, President
Howard R. Miller Communications
1175 N.E. 125111 Street
Suite 618
North Miami, Florida 33161
Tel: 305- 573-0882
13. GOVERNING LAW: The validity of this Agreement and the interpretation and
performance of all of its tern1S shall be construed and enforced in accordance with the laws of the
C091O- 004 Howard Miller Communications Agreement
State of Florida, without regard to principles of conflict of laws thereof. The location of any
legal action or proceeding commenced under or pursuant to this Agreement shall be in Miami-
Dade County, Florida.
14. ARBITRATION: It is the intention of the parties that whenever possible, if a dispute or
controversy arises hereunder then such dispute or controversy shall be settled by arbitration in
accordance with the procedures, rules and regulations of the American Arbitration Association.
The decision rendered by the Arbitrator shall be final and binding upon the parties and judgment
upon the award rendered by the arbitrator may be entered in any court having jurisdiction.
Arbitration shall be held in Miami-Dade County, Florida. All costs of arbitration and attorneys'
fees incurred by the parties shall be paid by the non-prevailing party or, if neither party prevails
on the whole, each party shall be responsible for a portion of the costs of arbitration and their
respective attorneys' fees as may be determined by the court on confirmation.
15. MISCELLANEOUS:
A. In the event any prOVISIOn of this Agreement is found to be void and
unenforceable by a court of competent jurisdiction, the remaining provisions of this Agreement
shall nevertheless be binding upon the parties with the same effect as though the void or
unenforceable provisions had been severed and deleted.
B. This Agreement may be executed in multiple identical counterparts, each of
which shall be deemed an original for all purposes.
C. This Agreement shall constitute the entire agreement between the parties with
respect to the subject matter hereof, and it shall supersede all previous and contemporaneous oral
and written negotiations, commitments, agreements and understandings relating hereto.
D. Any modification of this Agreement shall be effective only if in writing and
signed by the parties to this Agreement.
E. No waiver of any provision of this Agreement shall be valid or enforceable unless
such waiver is in writing and signed by the party granting such waiver.
16. CONFLICTING PROVISIONS: The terms and conditions in this Agreement
supersede any other conflicting provisions that are contained in any other document, including
but not limited to any attachments hereto.
C091O- 004 Howard Miller Communications Agreement
IN WITNESS WHEREOF, the parties hereto have executed this Agreement on the day
and year first written above.
WITNESSES:
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HOWARD MILLER
COMMUNICATIONS
BY:
Howard R. Miller, P esident
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Signa ure
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CITY OF SUNNY ISLES BEACH
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APPROVED AS TO FORM AND
LEGAL SUFFICIENCY
C091O- 004 Howard Miller Communications Agreement
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HOWARD R. MILLER
COMMUNICATIONS
Howard R. Miller Communications Outline Services for Sunny Isles Beach 2009-
2010 Communication Services Contract
I. Annual Sunny Isles Beach 2009-2010 Contract Cost: $42,000 total or
$3,500 per month. Includes a total of 85 hours per month of executive
staff time, anything above that would have to be 'pre-approved at a cost
of $75 per hour
i. What's Included:
· Local South Florida public relations outreach
· Statewide public relations outreach
· Some targeted national public relations outreach
· Integrated public relations services for major SIB events which
will include the Jazz Fest, and OSS Offshore Powerboat Races
· Partial marketing services for SIB events to include: media
planning and basic sponsorship consultation
· HRMC staffing at key SIB events
· Complete crisis communication services.
· Minimal coordination of FAM trips
1175 NE 125th STREET, SUITE 209, NORTH MIAMI, FL 33161 . Tel. 305.573.0882 . FAX. 305.895.2412 1
howard@qohrmc.com . www.aohrmr.com
ATTACHMENT "A"
Preview
TO:
FROM:
DATE:
RE:
Page 1 of 1
City of Sunny Isles Beach
18070 Collins Avenue
Sunny Isles Beach, Florida 33160
(305) 947-0606 City Hall
(305) 949-3113 Fax
MEMORANDUM
The Honorable Mayor and City Commission
Doug Haag, Assistant City Manager - Finance Division
Alyce Hanson, Administrative Services Director
10/15/2009
An Agreement with Howard Miller, Inc. for Public Relation Services
RECOMMENDA TION:
It is recommended that the City Commission adopt the attached Resolution approving an
agreement with Howard R. Miller Communications for public relation services.
REASONS:
The City Commission wishes to promote the City of Sunny Isles Beach as a world-class
destination and demonstrate its commitment to this endeavor by funding the cost of
hiring a public relations services firm in the amount of $42,000 to market and promote
Sunny Isles Beach domestically and internationally.
ADDITIONAL INFORMATION:
In 2008/2009, the City worked successfully in partnership with the Sunny Isles Beach
Resort Association with public relations firm of Howard R. Miller Communications. The
attached resolution will ensure a seamless and continuous marketing effort by the same
public relations firm.
FUNDING SOURCE:
Funding is provided for in the Adopted Budget FY 09/10 through the Administrative
Services Department Account No.1 0-519-5578.
ATTACHMENTS:
. Resolution
. Agreement
. Fiscal Year 2008/2009 Recap
http://sibagenda.sibfl.net/agenda/Preview.aspx?I temID= I 02&MeetingID=0&MeetingDate... 10/7/2009
IVI
HOWARD R. MILLER
COMMUNICATIONS
Howard R. Miller
President
305-573-0882
howard@gohrmc.com
CLIENT: SIB/SIBRA
City of Sunny Isles Beach & Sunny Isles Beach Resort Association
2008 - 2009 Fiscal Year Recap
MEDIA PLACEMENTS
. Around Town Magazine - October 2009 Issue: 2nd Annual Sunny Isles Beach Jazz Fest.
. Talbert Talks Travel - September 21 , 2009: Neville Brothers to Headline Sunny Isles Beach
Jazz Fest.
. Miami Beach Magazine - September 17,2009: Miami's Best Beaches (Haulover Beach).
. Orlando Sentinel - September 8, 2009: South Florida Events Calendar (Jazz Fest).
. Miami Herald - September 8, 2009: Several events are planned for Sept. 11 anniversary.
. Globest.com - September 8,2009: Cities close on deals too good to pass up (SIB).
. Marco Polo Beach Resort Blog - September 1, 2009: Sunny Isles 2nd Annual Jazz Festival.
. Talbert Talks Travel- August 31,2009: Neville Brothers to Headline 2nd Annual Sunny
Isles Beach Jazz Fest October 16-18, 2009 - Sponsorships Available!
. Miami New Times - August 25, 2009: 2nd Annual Sunny Isles Beach Jazz Fest.
. PRlog.org - August 25, 2009: 2nd Annual Sunny Isles Beach Jazz Fest.
. Miami and Beaches.com - August 14, 2009: Miami - See it Like a Native: Neville Brothers
to Headline 2nd Annual Sunny Isles Beach Jazz Fest - October 16th-18th in Florida's Riviera.
. Talbert Talks Travel - August 10, 2009: Neville Brothers to Headline 2nd Annual Sunny
Isles Beach Jazz Fest October 16-18, 2009 - Sponsorships Available!
. Orlando Sentinel- August 10, 2009: Whales try to beach themselves near Miami.
. Miami Herald - August 10, 2009: 2 Whales try to beach themselves near Miami.
. Globe Life Travel- August 6, 2009: Recessionary Road Trip (Sunny Isles Beach).
. Houston Pet Talk Magazine - August 2009: A Pet's Paradise In Florida.
. Michigan Vacation Site - August 2009: Neville Brothers to Headline 2nd Annual Sunny Isles
Beach Jazz Fest.
Page 1 of5
. Travel Video News - August 2009: Neville Brothers to Headline 2nd Annual Sunny Isles
Beach Jazz Fest-October 16th-18th in Florida's Riviera.
. Miami Herald - July 29, 2009: Sunny Isles Beach will install red light cameras.
. PRlog.org - July 15,2009: Corporate Sponsorship Opportunities Available for "Must Attend"
2nd Annual Sunny Isles Beach Jazz Fest.
. Talbert Talks Travel - July 15, 2009: Corporate Sponsorship Opportunities Available for
"Must Attend" 2nd Annual Sunny Isles Beach Jazz Fest.
. The Travel Guys Show (Canada) - July 2009: Sunny Isles Beach.
. Paraplegia News Magazine - June 29,2009: Think Miami! (Sunny Isles Beach).
. Ashton Coleman's Weblog - June 18, 2009: Sunny Isles Beach Opens New Visitors
Center.
. Recommend Magazine - June 16,2009: Destination Weddings in Florida (Sunny Isles
Beach).
. The Miami Herald (Sports) - June 13, 2009: Sunny Isles Beach Offshore Powerboat
Challenge.
. Lazy Journalist Blog - June 13, 2009: Sunny Isles gets sand replenishment.
. Kleen Impact.com - June 9, 2009: Team Amsoil Offshore Wins in Ocean City.
. The Miami Herald - June 9,2009: Sunny Isles to celebrate 12th anniversary with a Hawaiian
luau.
. Kleen Impact.com - June 8, 2009: 2nd Annual Sunny Isles beach Offshore Challenge.
. Welcome to Miami and the Beaches - June 7,2009: Public Beaches (Sunny Isles Beach).
. The Miami Herald - June 5, 2009: Sunny Isles Beach opens visitor center.
. 1 888 Press Release - June 5, 2009: Sunny Isles Beach - A Pet's Riviera For Four-Legged
Friends.
. Miami New Times - June 5, 2009: Offshore Powerboat Challenge Weekend.
. Florida Sun - May 13, 2009: Sunny Isles Beach.
. 1 888 Press Release - May 7, 2009: Sunny Isles Beach Presents the Second Annual
Offshore Powerboat Challenge Weekend.
. Florida Foodies Restaurant & Travel Magazine (Online Blog) - April 1, 2009: Take a
'Staycation' in Florida's Riviera.
. Kiwi Collection - April 14, 2009: Offshore Powerboat Challenge.
. Offshore Only (Online) - April 23, 2009: Any Volunteers? 2009 Sunny Isles Beach Offshore
Powerboat Challenge.
. Miami & The Beaches Photo Blog - April 24, 2009: The Beach at Sunny Isles.
Page 2 of5
. Miami Herald - April 28, 2009: Local police take swings on softball field (Sunny Isles
Beach ).
. Miami Beach Real Estate Blog.us - April 30, 2009: Sunny Isles Beach known as Florida's
Riviera, Shines as a Top Destination.
. Miami Herald - May 1, 2009: Sunny Isles Beach Community Day School celebrates its first
year.
. Florida Sun Magazine.com - May 2009 Sunny Isles Beach.
. Florida Foodies Restaurant & Travel Magazine (Online 810g) - April 1 , 2009: Take a
'Staycation' in Florida's Riviera.
. Miami Herald - March 27, 2009: Sunny Isles Beach looks into green initiative.
. Hotel Association Newsletter - February 2009: Sunny Isles Beach Past and Present.
. Miami Herald - December 16, 2008: Sunny Isles Beach projects on the horizon.
. Miami Herald - December 5, 2008: Entertainment - Sunny Isles Beach New Year's Eve.
. CNN.com Travel- December 4, 2008: Insider Tips To Make The Most of Miami (Sunny
Isles Beach).
. Miami Herald - December 2, 2008: Sunny Isles Beach's Samson Park will become snowy
wonderland.
. Good Times Magazine - December 2008: Sports Beat - Sunny Isles Beach.
. Miami Herald Calendar - November 2008: Sunny Serenade, November 19, 2008.
. Vive Magazine - October 2008: Weekend Escape (Sunny Isles Beach).
. Hot House Florida - October 2008: Sunny Isles Beach Jazz Fest.
. South Florida Sun Times - October 2008: Sunny Isles Beach Jazz Fest.
. Miami Herald Neighbors - October 16, 2008: Sunny Isles Beach Jazz Fest.
. SocialMiami.com - October 14,2008: Events of the Week.
. Sun Sentinel - October 13, 2008: Showtime Calendar - Sunny Isles Beach Jazz Fest.
. Love 94 - October 12, 2008: On-air interview of David Sanborn on Stu Grant's show.
. Atlantic Broadband - October 5-19,2008: Sunny Isles Beach Jazz Fest Commercials (250
spots ).
. Love 94.com - October 2008: Sunny Isles Beach Jazz Fest.
. American Eagle Latitudes Magazine - October 2008: Sunny Isles Beach Jazz Fest.
MEDIA CONTACT/PRESS RELEASE DISTRIBUTION
HRMC conceived, wrote and sent out Media Alerts, Calendar Announcements, and Press
Releases and pitched the following:
. "1 st Annual Sunny Isles Beach Jazz Fest."
Page 3 of5
. "Sunny Isles Beach - Past and Present."
. "Staycation in Florida's Riviera."
. "Northemers Getaway in Florida's Riviera."
. "Sunny Isles Beach Visitor Center."
. "Sunny Isles Beach Post Visitor Center Opening."
. HRMC wrote and sent out press release and pitched "Sunny Isles Beach's Sunny Serenade
Concert Series."
. "Sunny Isles Beach Presents 2nd Annual Powerboat Challenge Weekend."
. "Sunny Isles Beach - A Pet's Riviera."
. "Corporate Sponsorships Available for 2nd Annual Sunny Isles Beach Jazz Fest."
. "2nd Annual Sunny Isles Beach Jazz Fest Poster Artist Announced."
. "Neville Brothers to Headline 2nd Annual Sunny Isles Beach Jazz Fest."
. "2nd Annual Sunny Isles Beach Jazz Fest - Weekend lineup Announced."
OTHER:
. HRM attended all SIBRA meetings annually.
. HRMC designed and sent SIBRA Quarterly Newsletters (4).
. For the 1st Annual Sunny Isles Beach Jazz Fest HRMC:
o Developed and implemented the marketing and public relations outreach plan.
o Researched all media buys and placed the advertising which included a budget of
$7,400 that was actually media valued at $44,000. (This included the first ever
Atlantic Broadband cable sponsorship valued at $7,500 contribution).
. HRMC coordinated "The Travel Guys Show" (Canada) trip and activities for a segment on
Sunny Isles Beach (aired July 2009).
. HRMC created updated 2009 Media Press Kits.
. HRMC followed up with media contacts from November 18, 2008 - Toronto Media Mission
Trip and October 28, 2008 - GMCVB New York Media Mission Trip.
. HRMC attended and photographed the Orlando (12/9/08) and South Florida SIBRA Holiday
Parties (12/11/08).
. HRMC attended Visitor Center ribbon cutting ceremony.
. HRMC got one of its other intemational clients: Travelpro Luggage, to donate 450 gifts for
the media goody bag for Pow Wow 2009.
. HRMC followed up with "Gay & Lesbian" Media Trip visit to Sunny Isles Beach.
. HRMC staffed 2nd Annual Powerboat Challenge Weekend.
Page 4 of5
. HRMC wrote, pitched and coordinated media trip for "Houston Pet Talk Magazine's" editor
for an editorial feature in the August 2009 issue on "Pet Friendly Travel in Florida's Riviera."
. HRMC ordering new 2010 Media Press Kits.
. For 2nd Annual Jazz Fest HRMC:
o Developed and implemented the marketing and public relations outreach plan.
o Researched all media buys and placed the advertising which included a budget of
$10,000 that was actually media valued at over $50,000. (This included the second
year of Atlantic Broadband's cable sponsorship valued at $14,800 contribution).
. HRMC acted as media monitoring service for the City.
. HRMC introduced the City Manager to internationally renowned "green designer" Michael
Singer to brainstorm on the City's future "green program initiatives."
. HRMC handled media follow up with the resignation of City Manager John Szerlag.
. HRMC assisted the Mayor and a key volunteer in developing 2 potential Sister City future
relationships.
*Updated 9/28/09 - TB
Page 5 of5
City Commission
Norman S. Edelcup
Mayor
Lewis J. Thaler
Vice Mayor
Roslyn Brezin
Commissioner
Gerry Goodman
Commissioner
Geor8e "Bud" Scholl
Commissioner
Rick Conner
City Manager
Hans Ottinot
City Attorney
Jane A. Hines
City Clerk
October 21, 2009
Howard R. Miller, President
Howard R. Miller Communications
1175 NE 125th Street, Suite 618
North Miami, FL 33161
Re:
Public Relations Services Agreement
Dear Mr. Miller:
At its regular meeting of October 15, 2009, the City Commission adopted
Resolution No. 2009-1486, which approved an agreement with Howard R. Miller
Communications for public relation services. Enclosed are two (2) original
agreements for signature by you.
Upon execution, please return both originals to my attention for final processing.
An original, executed agreement and a copy of the approving resolution will be
mailed to you upon completion.
Enclosures
cc: Alyce Hanson, Administrative Services Director (w/o attachments)
f\dmend No.1 Tene" !\!,'1l1t - 172 Rd. Imprm for Sig Ltr