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9 <br /> <br /> <br />bonniebennettcreative L LC <br />305 .893 .4007 <br />4000 TOWE RS IDE TERRACE • NO. 1005 • MIAMI, FL 33138 EMAI L: BON N IE BONNI EBENNETTCREATIVE .COM• <br />SECTION 5–8: STRATEGIC THINKING <br />We rely heavily on years of experience in terms of creative development. Analyzing client goals with current trends and <br />what constitutes originality is key. We also consult marketing statistics and other professionals when the need arises in <br />order to ascertain an overview of the best fit for the client, the market, and a fresh approach. <br />We have worked extensively with medical institutions (as noted on page 5) and are sensitive to the various needs a com- <br />munity will experience on a regular basis as well as categorized as crisis. We’ve produced concept design and materials, <br />particularly in the 1990’s, that dealt with aging, women and children at risk, as well as riot conditions in the City of Miami <br />and reaching the public with information in both a professional and sensitive manner. <br />SECTION 5–9: COST OF SERVICES <br />Cost calculations are based on industry standards and also the guidelines of AIGA (American Institute of Graphic <br />Artists). Currently, services are broken down into the following categories: <br />Creative concept time per hour: $200–$350 <br />Design and layout time per hour: $100–$200 <br />Application and production time per hour: $75–$150 <br />Rush and cancellation fees are defined as a percentage depending on the stage within the time line of the project. <br />‘Author’s Alterations’ as they are known (AA’s) are outlined in our standard contract. <br />The cost calculations on the proposal submittal form, page 26 of this document, provides for the same services as <br />noted in the ‘Overview’ section on page 6 of this document. <br />SECTION 5–10: REFERENCES <br />Carolyn Feimster, CJF Marketing International, 1.718.75.8489 <br />Rhondda Edmiston, Mixed Media Design Group, 305.759.6646 <br />Albert Morel, A & B Media Solutions, 305.892.9020 <br />Ibis Romero, Greater Miami CVB, 786.271.4219 <br />Each reference will submit a signed letter of reference on request. Due to the short RFP submission time, these may <br />not be available until after August 13, 2019 allowing for business travel schedules. <br />SECTION 5 CONTINUES | RFP No. 19-07-02 |