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SHANON LARIMER <br />Founding Principal + Brand Architect <br />As the Founding Principal of Larimer & Co., Shanon drives an <br />innovative team of senior-level professionals in the development <br />and execution of customized strategic campaigns for emerging <br />businesses and multinational corporations. <br />Shanon is a seasoned brand strategist who has created revenue- <br />driving marketing platforms for a number of ambitious, thought- <br />leader brands including Bloomingdale’s, Marriott International, <br />SeaWorld Parks & Entertainment and The Walt Disney Company. <br />He has made good use of his passport, working across geographies <br />and cultures to deliver ideas that build identity and drive bottom- <br />line performance for people and brands. <br />Shanon has most recently been recognized as a top C-Level <br />marketing executive by American City Business Journals, and was <br />twice named among Central Florida’s most influential leaders <br />under 40. He has also been the recipient of multiple American <br />Business Awards and Telly Awards, and has received top honors <br />from the Academy of Interactive and Visual Arts. <br /> <br />Shanon serves the City of Orlando and the Office of the Mayor <br />as a member of the Historic Preservation Board. He is a trustee <br />for The Neon Museum in Las Vegas, and serves on the board <br />of directors for the Orange County Regional History Center and <br />the Benji Watson Cancer Foundation in Orlando. He is also the <br />immediate past Chairman for the Downtown Arts District for the <br />City of Orlando. <br /> <br />Shanon is a graduate of Kent State University’s School of Journalism <br />and Mass Communications. He received his Certificate in Leadership <br />Practice from the Crummer Graduate School of Business at Rollins <br />College and is a proud graduate of the Central Florida Partnership’s <br />Leadership Orlando program. Shanon’s guiding principles are his <br />two sons, Shawn and Charlie. <br />3. YOUR TEAM <br />Larimer & Co. | City of Sunny Isles Beach30