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Market Research _ Aspire Health Partners
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RFP No. 19-07-02 Citywide Re-Branding Services
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Larimer & Co.
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6_Proprietary Client Information _ Not for Public Disclosure
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Market Research _ Aspire Health Partners
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Streamline website and simplify navigation to reflect new brand image and have a responsive <br />and interactive online presence (Q4, 2018 / Q1, 2019) <br />Rebrand a responsive and interactive website presence for AspireHealthPartners.com with <br />virtual assistance; Offer an online referral program for patients, partners and employees; <br />Implement an integrated marketing source for web and lead drivers to include search engine <br />optimization (SEO) and search engine marketing (SEM), also known as pay-per-click advertising. <br />Add a Spanish-language conversion. Goal to work on the website in 2018, with a launch in 2019. <br />STRATEGY <br />TACTICS
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