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North Miami CRA Trade Show Banner City of Lauderhill Trade Show Booth TRADE SHOWS Some of the key trade shows that RMA attends annually include International Council of Shopping Centers (ICSC), Florida League of Cities (FLC), International Downtown Association (IDA), and International and Florida Festivals & Events Association (IFEA and FFEA). We are available to act as your representative and promote the target areas defined in the marketing plan. Municipalities often have opportunities available for economic growth through retail development and business attraction, but are passed by for the more obvious, larger or better known locations. Retail site selectors and developers are actively seeking information about where to “do their next deal”. In a competitive marketplace, it is important to target marketing efforts in the right place and make certain those site selectors and developers know about your area and all that it has to offer. RMA recognizes the importance of professional affiliations through not only the Florida Redevelopment Association, but also the International Council of Shopping Centers. Each year, RMA staff attends the ICSC Regional Conference to keep abreast of the current climate in the industry and to represent its clients. RMA makes sure that opportunities that would possibly go unnoticed are boldly featured to the important, targeted audience at this conference. RMA has designed and staffed individual client booths, has participated in shared booth space and has developed an economically feasible shared space opportunity for significant cost savings to its individual clients. Developers and commercial brokers have expressed interest in opportunities and often follow up when the time is right – all due to having knowledge about the opportunities that exist that they may not have been aware of but for seeing the professional display at ICSC. 42 | RMA | Tab 2 | Qualifications | RFP No. 19-07-02