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<br />. <br /> <br />. <br /> <br />. <br /> <br />Table #7 <br />PROJECTED ATTENDANCE AT THE <br />PROPOSED WATER PARK <br />2012 <br /> <br />Market Population (000) <br />o to 5 Miles <br />5 to 15Miles <br />15 to 45 Miles <br />56 to 75 Miles <br /> <br />Estimated Market Penetration <br />o to 5 Miles <br />5 to 15 Miles <br />15 to 45 Miles <br />56 to 75 Miles <br /> <br />Proiected Attendance(OOO) <br />o to 5 Miles <br />5 to 15 Miles <br />15 to 45 Miles <br />56 to 75 Miles <br />Total Attendance <br /> <br />19,540 <br />2,478,745 <br />1,787,636 <br />1,351,236 <br /> <br />25.0% <br />10.0% <br />7.0% <br />5.0% <br /> <br />4,885 <br />247,875 <br /> <br />125,135 <br />67,562 <br />445,456 <br /> <br />Market Population By Segment <br /> <br />As noted, the top portion of Table #7 presents projections of population for each of the market <br />segments, which lAD considers potential sources of attendance for the proposed aquarium. Population of <br />the residential market area is based on the driving times presented in Table #1 (page 9). <br /> <br />Feasibility Study for a Proposed Aquarium at Sunny Isles, Florida <br /> <br />Page 14 <br />