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Howard R. Miller
SIBFL
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RFP No. 11-02-02 Public Relations Services
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Howard R. Miller
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Last modified
3/8/2011 5:32:20 PM
Creation date
3/8/2011 5:30:58 PM
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CityClerk-Bids_RFP_RFQ
Project Name
Public Relations Services
Bid No. (xx-xx-xx)
11-02-02
Project Type (Bid, RFP, RFQ)
RFP
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<br />o <br /> <br />. Continuous Media Outreach. <br />. Respond to ongoing media inquiries and follow up by sending press kits. <br />. Develop SIB Wedding Release for distribution. <br />. Work together with GMCVB on F AM media visits and national media outreach. <br />. Assist in planning for 2010 Pow-Wow. <br />. Begin planning for media outreach campaign regarding the potential Annual ass <br />Powerboat Races in June. <br />. Develop and distribute OSS Powerboat Races Sponsorship Release. <br />. Strategic planning meeting with SIBRA and SIB officials. <br /> <br />Quarter 3 (April-June 2010): <br /> <br />o <br /> <br />. Continue implementation of 20 I 0 editorial calendar of local and national media <br />outreach. <br />. Develop SIB Goes Green Release. <br />. Implement Crisis Communication Plan for hurricane season. <br />o Organize crisis communication team and prep them. <br />. Continue "Sunny Isles Beach- Florida's Riviera Staycation" campaign throughout <br />the summer months. <br />. Continuous Media Outreach. <br />. Work with GMCVB and hotels to promote Miami Spice Restaurant Month in <br />SIB. <br />. Assist in planning for F AM media visits with the GMCVB. <br />. Respond to ongoing media inquiries and follow up by sending press kits. <br />. Begin planning for media outreach campaign regarding the 3rd Annual Sunny <br />Isles Beach Jazz Fest in October. <br />. Strategic planning meetings with SIBRA and SIB officials. <br /> <br />Quarter 4 (July-Sept 2010): <br /> <br />. Continue implementation of2010 editorial calendar oflocal and national media <br />outreach. <br />. Develop release for SIB Photo Contest locally and nationally. <br />. Continue planning and promoting 3rd Annual Sunny Isles Beach Jazz Fest". <br />o Develop and distribute release announcing the festival. <br />o Develop and distribute release announcing artist line-up. <br />o Secure media sponsorships. <br />. Assist with planning for FAM and media visits with the GMCVB. <br />. Continuous Media Outreach. <br />. Respond to ongoing media inquiries and follow up by sending appropriate press <br />materials. <br />. Begin planning for the GMCVB New York and Toronto media receptions. <br />. Strategic planning meeting with SIBRA and SIB officials to begin planning for <br />next liscal year of Public Rdations and Marketing activities. <br />') <br /> <br />o <br /> <br />117~ ~E (25th S mEET. SC ifF. h Ill. ~()R 111 \11,\\11. Fl 33161 . rd. Jo~J7J 1111112 . I'.\.X. J()~ :!9~ 2~ 12 <br />hu\\.IfIJ dlwhnn~~.'.!!ll . '~~lJ1l;.J;illD <br />
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