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Ems. R <br />Energize Your Vending! <br />Ft <br />AD, Pend <br />How to Conduct A Taste Test <br />Providing a sample of new products is an excellent way to build <br />awareness of Fit PickTM and to promote new choices. Few consumers will <br />spend money at a vending machine to try something they have never <br />tasted before. Taste Tests are not necessarily recommended as a means <br />of determining what will sell in a machine. Purchasing decisions usually <br />differ from the feedback at a taste test. <br />To prepare for a taste test., <br />❑ Set a date and time. Coordinate with your vending operator at least 2 <br />weeks in advance regarding product samples and possible logistical <br />support. <br />❑ Advertise /promote the taste test or product sampling (via site <br />newsletters, posters or announcements) <br />❑ Set up in a location that is accessible and frequented by vending <br />j consumers - such as the lunchroom /cafeteria, employee break <br />rooms, foyer, etc. <br />❑ Collect your supplies: <br />• Product samples which can usually be obtained through your <br />vending operator. <br />• A table <br />• Tablecloth (optional) <br />• Plastic gloves (if portioning snacks) <br />• Small cups or napkins (if portioning snacks) <br />• Garbage can /bag <br />• Handouts or information on Fit Pick TM <br />• Pencils and copies of a survey instrument (see sample next <br />page) if you wish to collect feedback <br />48 <br />