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s it ' ;; ;, F s ., . <br /> 7 CREATIVE ABILITY e <br /> 0 <br /> CR Al ME�ALLIANC �S/SPONSORSHIPS r: <br /> State what experience the agency has with the development of creative or nontraditional strategic alliances/ <br /> sponsorships(i.e. industries outside of the travel business)to implement PR programs. State what experience the e <br /> agency has with measurement of PR results <br /> 0 <br /> The right collaborations and partnerships create marketing platforms and business opportunities to help brands <br /> stand out in their categories. TURNER's creative team excels at finding unexpected partners for our clients,resulting <br /> in co-branded marketing programs,fashion capsule collections,stand-out service offerings and-most importantly- <br /> generating incredible media results and viral social campaigns. 0 <br /> Kimpton Seafire Collaboration <br /> 0 <br /> Kimpton Seafire Resort+Spa launched in November Results <br /> 2016 as one of the first luxury resorts to be built in Grand • Total Engagement:246,824 <br /> Cayman in more than a decade.TURNER was tasked with • Total Influence:1,445,179 <br /> producing an influencer campaign to boost engagement • 40 additional Instagram Story posts tagging <br /> and raise awareness across digital platforms. e seafireresort and highlighting the property <br /> What We Did <br /> TURNER orchestrated a collaboration with Donni Charm,a <br /> contemporary scarf brand based in Los Angeles, hostin ',',:;;;;-,;-,-i'''' ,' ; <br /> six lifestyle/travel/fashion influencers. Each influencer '':74:14.i): -.1 -t.'3,�, � yea0 <br /> who attended the trip created organic,authentic content ' <br /> for three social media posts across all his or her social I. `.. <br /> channels,tagging @seafireresort and CAdonnicharm, 11 W , <br /> and using suggested hashtags#seafireresort and A'e\ 1t '` <br /> Y x 9y ` .1.:"-"'f <br /> - <br /> #anotherhappyneck. t'14:' ,',,,,*;, 4 + : <br /> ' xi 4 : <br /> ; / `' a (14 ; � r -' :t4"4:4,11 11{ <br /> k z , d 'r4:: S '4 :O- f ,„ sdd' <br /> 1)P:'t$14'.'''::* <br /> AVOIA1 <br /> ah g .A I I, y.- n'p <br /> - ---- - —.--' -- . ths„,4.4y..' 411,.: <br /> 4,595•UIES 26,COMM ,- ':5 <br /> A. <br /> r tea. t <br /> 9,813 LIKES 1 178 COMMENTS <br /> 0 <br /> 0 <br /> 3 <br /> TURNER _____....___.__.-----_-.. 90 <br /> RFP: 17-10-01 <br /> 0 <br /> 0 <br />