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 5   <br />Philosophy  of  Cultural  Planning   <br />   <br />We  believe  it  is  important  to  outline  our  approach  to  planning  upfront  so  that  you   <br />understand  our  philosophy,  our  values  and  our  client-­‐partnership  commitment.  Our  consultants   <br />use  an  asset-­‐based  approach  in  an  inter-­‐disciplinary  context.  We  take  careful  stock  of  existing   <br />resources  of  all  kinds  and  integrates  community  assessment,  cultural  planning,  economic   <br />development,  identity  development,  bridge-­‐building,  and  capacity  development.    We  believe   <br />each  community  has  a  unique  history  and  character,  as  well  as  distinct  culture  and  economic   <br />underpinnings,  all  of  which  must  be  understood  and  creatively  built  upon  as  it  moves  ahead.     <br />These  include  natural  environment,  infrastructure,  demographics,  geographic  position,  identity,   <br />economic  drivers,  cultural  activities,  and  other  things  that  make  the  city  work.     <br />Community  assets  include  the  history,  vision,  good  work,  and  investments  made  to   <br />date,  as  well  as  the  identity,  creativity,  and  talents  of  the  entire  community.    Goodwill  and  civic   <br />capacity  are  key  assets  and  as  tangible  and  important  as  real  estate,  cash,  and  hard-­‐working   <br />volunteers.    While  grounded  in  a  community’s  history,  people,  and  resources,  asset-­‐based   <br />planning  brings  about  a  fresh  and  shared  vision,  and  engages  many  people  to  move  together   <br />towards  that  vision.    We  believe  that  building  on,  leveraging,  and  creatively  making  the  most  of   <br />what  one  has,  is  more  productive  and  uplifting  than  identifying  and  laboring  over  what  one   <br />doesn’t  have,  and  results  in  a  more  satisfying  and  sustainable  community.       <br />Ultimately  the  most  important  assets  in  any  community  are  the  people,  leadership,  and   <br />capacity  to  work  together.    Throughout  the  process  we  identity  and  engage  leaders,  assess  the   <br />community’s  strengths  and  challenges,  and  model  good  collaboration  through  the  planning   <br />process  itself.   <br />We  work  in  an  inclusive  way  respectful  of  community  values  and  culture.    In  meetings   <br />with  leaders,  interviews,  and  public  meetings  we  listen  for  what  people  value,  what  cultural  and   <br />historic  attributes  invoke  pride,  and  for  issues  of  concern.    We  engage  stakeholders  in   <br />facilitated  discussions  to  generate  strategies  that  resonate  widely.  Our  process  represents  a   <br />community  organizing  approach  to  planning  so  a  to  build  understanding  of  shared  intentions   <br />and  find  practical  strategies  to  achieve  them.