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two separate items? Or, is the trade to be used for the on-site talent/crew? Yes, <br />They are 2 separate items. <br /> <br /> Re reporting, is the Agency able to recommend a different formula for measuring <br />success, rather than advertising equivalency? This is antiquated and not a true <br />reflection of success. Yes. Describe this clearly in your bid submittal. It will be taken <br />into consideration as part of # 3 in Section 4.2 <br /> <br /> In addition to a retainer line-item, what other resources are allocated to PR – <br />agency travel expenses, media/writer travel expenses, promotion travel stipends, <br />social influencer fees, etc.? Additional budget will be allocated each contract year <br />at the annual planning meeting between SIBTMC, City and Agency through an <br />approved workplan. <br /> <br /> Under section R of the general monthly services – are we correct in assuming <br />section R only refers to journalists? It states two individual fams – is that from each <br />market (US, Canada, Latam and Europe) or two total? Will there be a budget <br />allocated for air transportation? Correct, R only refers to journalists, two in total, <br />airfare is covered by SIBTMC. <br /> <br /> Under section S of the general monthly services – the three fam visits for the trade <br />industry – how many participants per group? Will there be budget allocated for all <br />expenses included airfare from each market if not covered by industry partners? No <br />more than 5 per group. Yes, all expenses covered. Proposed visits must be approved <br />by SIBTMC. <br /> <br /> What are some of the significant projects completed that will be a focus for the city <br />as part of this program? Cultural Arts Program in Public Spaces, concert series at <br />new venue at Gateway Park <br /> <br /> What projects in development do you anticipate to have a positive impact on <br />tourism visitation? Beach renourishment, new hotel property opening, free wifi on <br />the entire length of the beach, new upscale banquet/meeting facilities for large <br />groups <br /> <br /> What is the distribution of focus between MICE, Business and Leisure segments for the <br />SIBTMC? 35% MICE, 25% Business, 40% Leisure <br /> <br /> What is the current make up of your Tourism Marketing Council? Can you list the <br />companies that are members? All hotel partners within Sunny Isles Beach and <br />Turnberry Isle in Aventura, Aventura Mall, Macy’s, The Village at Gulfstream Park, <br />Epicure, Bloomingdale’s, Key Transportation, Miami Nice Tours, Miami Dade Gay &